Project Description

Twice a year Børn Shoes produces a high-quality journal showcasing art, fashion, and, of course, the stylish, comfortable shoes they’re famous for. The publication is given to store customers, and also to the hundreds of thousands of people who buy Børn products online. When Børn decided to showcase the work of Cleveland-based artist Barry Underwood, the journal’s editor asked if I would write a short piece describing Barry’s work. She had come across my Gwarlingo article on Barry and paid me the ultimate compliment: “I simply can’t write it better myself,” she said. The goal: to communicate the depth and complexity of Barry’s photographs to a general audience in a few short paragraphs (meaning no art theory or critical jargon). Both Barry and I were thrilled with the final product—a beautiful double-page spread conveying the mystery of his site-specific installations.